Gobiya Marketing Company

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Tuesday, February 10, 2015

Did John Mueller just say, "PageRank" is a "Weird" Metric?

If you missed today's Google Webmasters Central Office Hours Hangout today John Mueller confirms the death of PageRank as a metric.

At 54:00 into the hangout he looked happy to announce that links and "these types of metrics" shouldn't be used. He said you should be "Just based on links, it's a weird metric. Get conversions, interactions and make it usable and sharable."

We know that links as a "trust" factor has been diminishing and now in 2015 we will see the value of a link is the actual interaction it gains, and by "who" interacted with it.

- The Gobiya Marketing Team